We bought a new kettle the other day. This story on the side of the box it came in intrigued me. “Kambrook was founded in 1972 by Frank Bannigan, an Australian inventor with an obsession for electrical appliances and a mission to bring the price of quality products within everyone’s reach. Frank converted his home garage into a workshop and named the company after the street he lived in.

Kambrook set out to provide customers with practical products that would enhance every day life. This philosophy quickly led to the invention of Kambrook’s first major product - the 4 way power board, which Frank developed out of pure frustration - he did not have enough power points to test his products.”

The 4 way power board is no longer remarkable. All sorts of versions exist with many having more than 4 points! Many of our ideas don’t see the light of day because we don’t see them as being remarkable, rather a means to an end. Don’t waste any of your ideas. At least test them out. You never know which ideas will turn out to be of high value to others and therefore provide a reward for their inventor.

Be remarkable
Ian
strategic advisor to difference makers

Labels: Ian, Innovation